Super-fit Lucy Watson is named latest face of Puma as she gives fellow ambassador Kylie Jenner a run for her money in abs-flashing shoot
Kylie Jenner famously scored a $1million deal with sports giant Puma.
Now Lucy Watson is giving her a run for her money on the other side of the pond as she has been named the newest face of the brand in the UK.
The 25-year-old Made In Chelsea star looked simply sensational in the new shoot, which saw her stand against a simple backdrop while smouldering into the camera.
Lucy, who joined the E4 show in 2012, pulled out her very best pout for the moody shoot, in which she went super scanty in one ensemble comprising of a sports bra and leggings.
The tiny top was emblazoned with the Puma logo in white against a black backdrop with an elasticated trim adorned with the label's name.
The coordinating leggings featured a waistband the same as the trim and clung to every curve of Lucy's slender yet stunning figure.
In the image, the naturally beautiful star wore a bronze pallet of eye make-up with a taupe lipstick, while she pulled her brunette tresses into a low ponytail.
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